Today open 11:00 - 20:30(Last entry 19:00)Today last entry at 19:00

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Set in beautiful surroundings, The Pilsner Urquell Experience is an award winning, immersive attraction in the heart of Prague. Visitors can discover the story of the world’s first golden lager through interactive exhibits, engaging audiovisual installations and beer tastings. Discover the history and culture that have made Pilsner Urquell an icon of Czech beer! The Tour includes a tasting and two complimentary beer tokens, to be enjoyed in our Beer Hall or at our pub Výčep U Zvonu.

We also offer more specific experiences such as the Tapster Academy and a Beer Sommelier Dinner or Lunch. Whether for a birthday, a celebration or simply to surprise someone special, visiting or buying a voucher from Pilsner Urquell Experience makes a memorable gift. For more information on how to purchase a gift voucher, visit our Gift Vouchers page.

The Pilsner Urquell Experience is located in the heart of Prague at 28. října 377/13, just a short walk from Wenceslas Square, Old Town Square and other major landmarks. Its central location makes it easy to include in any visit to the city.

The Original Tour is self-guided. Go at your own pace! Each visitor receives a smart audio headset that guides you with motion-sensing technology. As you move through the exhibit, the audio guide automatically provides stories and insights, allowing you to explore at your own pace. The audio guide is available in 11 languages, including the following: English, Czech, German, Polish, Italian, French, Spanish, Japanese, Chinese, Korean and Portuguese.

People who want to have fun and learn about beer! Visitors of all ages are welcome to discover the story, craft and culture behind the world’s first golden lager. Guests aged 18+ can also take part in our Tapster Academy and Beer Sommelier experiences, which include beer tastings and hands-on activities. Everyone is welcome to enjoy the lively atmosphere of our Beer Hall and Pub Výčep U Zvonu, where you can savour traditional Czech dishes and perfectly poured Pilsner Urquell or a non-alcoholic alternative.

It’s up to you how much time you want to spend, but we recommend setting aside around 1.5 hours for your visit to the Pilsner Urquell Experience. This allows enough time to enjoy The Original Tour (45-60 minutes) and make use of the two complimentary beer tokens included with every ticket in our Beer Hall or at Výčep U Zvonu.

We recommend booking in advance to secure your preferred time slot, especially on weekends and during peak season. Advance booking helps ensure you have the best experience. However, tickets can also be purchased on-site.

Yes. Tickets can be purchased on-site, subject to availability. We accept both cash and card payments at our ticket kiosks. However, to secure your preferred entry time, we recommend booking online in advance.

Absolutely! You can purchase a 1,000 CZK general gift voucher, as well as vouchers for specific experiences such as The Original Tour, the Tapster Academy and Beer Sommelier Dinner or Lunch. Whether for a birthday, a celebration or simply to surprise someone special, a voucher from Pilsner Urquell Experience makes a memorable gift. For more information on how to purchase a gift voucher, visit our Gift Vouchers page.

That’s the whole point! As part of The Original Tour, you'll enjoy a tasting beer during the experience. Every ticket also includes two extra complimentary beer tokens, which you can redeem after the tour for expertly poured Pilsner Urquell in our Beer Hall or at Výčep U Zvonu.

Yes! Non-alcoholic alternatives are available throughout the experience. Guests can enjoy a non-alcoholic tasting during The Original Tour and redeem their complimentary beer tokens for non-alcoholic options in our Beer Hall or at Výčep U Zvonu.

Please do! After completing The Original Tour, you're invited to relax in our Beer Hall or at our outdoor terrace Výčep U Zvonu. Your ticket includes two complimentary beer tokens, which you can redeem for perfectly poured Pilsner Urquell beer.

The Original Tour is available in 11 languages via our interactive audio guide. Languages include: Czech, English, German, Spanish, French, Italian, Polish, Chinese, Korean, Japanese and Portuguese.

Absolutely! Located in the center of Prague, the Pilsner Urquell Experience is designed for guests from around the world. The Original Tour is available in 11 languages, ensuring an engaging and immersive experience for every visitor. All our staff speak English, as well as numerous other languages!

You should! You don't have to drink alcohol to enjoy the Pilsner Urquell Experience. From interactive exhibits and immersive storytelling to traditional Czech cuisine and non-alcoholic alternatives, the experience offers something for everyone.

Absolutely! Feel free to capture and share your favourite moments with family and friends. If you share your experience on social media, don’t forget to tag us at @pilsnerurquell.experience - we’d love to see your photos!

Most areas of the Pilsner Urquell Experience are wheelchair accessible. If you have specific accessibility requirements, we recommend contacting us before your visit so we can help ensure the best possible experience. For more information, please call us at +420 601 60 1842 or send us an email via info@pilsnerexperience.com

Yes. The Pilsner Urquell Experience offers tailor-made experiences for corporate events, private celebrations and group bookings. Whether you're planning a team building event, birthday party or special occasion, our team will be happy to help create an unforgettable experience. You can find more information and contacts on our Business Events page.

Absolutely! Pilsner Urquell: The Original Beer Experience is one of Prague’s top-rated attractions, with a 4.8-star rating based on more than 6,000 Google reviews. In 2025, it was also recognized by the World Travel Awards as the World’s Leading Beer Tour Visitor Experience. With immersive exhibits, interactive storytelling and perfectly poured Pilsner beer, it’s a must-visit destination.

Yes! The Original Tour is very informative, and your children will enjoy it as well. However, we don't serve beer to anyone under the Czech legal drinking age (18+), but don't worry, two non-alcoholic beverages are available instead. Our Tapster Academy and Beer Sommelier Dinner are reserved for adults only.

We're open every day, except Christmas and New Year's Day.

Pilsner Urquell Experience: Daily, 11:00–20:30 Gift Shop: Daily, 10:00–22:00 Výčep U Zvonu (our outdoor terrace restaurant): Sunday–Wednesday: 11:00–22:00, Thursday–Saturday: 9:30–22:00

For the most up-to-date opening hours and venue information, please visit our Contact page.

To redeem your gift voucher or a voucher purchased through one of our resale partners, please visit the Manage booking section and follow the instructions provided. If you need further assistance, please send us an email: info@pilsnerexperience.com.

Absolutely! Both our Beer Hall and outdoor terrace Výčep U Zvonu offer a wide selection of food and drinks. Whether you're looking for a hearty Czech meal, a quick bite or a delicious brunch (served at Výčep U Zvonu on Thursday-Saturday between 9:30-11:30), you'll find something to suit every taste.

For more information, menus and opening hours, please visit:

Beer Hallhttps://www.pilsnerexperience.com/en/beer-hall

Výčep U Zvonuhttps://www.pilsnerexperience.com/en/vycep-u-zvonu

The Tapster Academy takes place in an exclusive private bar with a limited number of spots available for participants. Each individual in attendance, including those who plan to observe without actively participating, must possess a valid ticket. This ensures an intimate and immersive experience for all guests.

The Original Tour is a self-guided experience, so we are unable to guarantee exclusive access. However, we would be happy to arrange alternative private experiences for your group, including an exclusive Tapster Academy session or a bespoke Beer Sommelier Lunch or Dinner experience. For more information about group bookings and private events, please visit our Contact page.

For cancellations or rescheduling, please visit the section Manage booking.

Tickets can usually be cancelled or changed up to 24 hours before the reservation date and only if they have been purchased directly on our website. However, exceptions do apply. Please read the cancellation terms when booking for more information. If you need extra assistance, please call our help line at +420 601 60 1842.

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Pilsner Urquell Experience

28. října 377/13
Prague

Today open 11:00 - 20:30(Last entry 19:00)Today last entry at 19:00